Customer Service Training, Tips, Articles & Videos with Myra Golden

Myra Golden’s Videos and Slides from Zappos Presentation at Contact Center Expo

03/25/2011
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I had a ball at the Contact Center Expo where I presented “Inside the Zappos Contact Center” to a packed house. I met amazing professionals who are serious about delivering the very best customer experience in their organizations.

I crafted and presented my session with these goals: To inspire organizations to make customer service their number one priority (not just talk about it, but be about it) and to create the very best customer experience by positioning people, policies and processes to give customers the level of service they expect and deserve…and to even surpass customer expectations.

The best example of an outstanding customer experience that I’m aware of is Zappos. In my presentation, I took my audience inside the Zappos Contact Center to meet some of the amazing people behind the Zappos Customer Experience. We looked at the Zappos’ core values, fun culture, and the company’s commitment to WOWing customers at every touch point.

You can experience the Zappos presentation by taking a look at my slides from the event.

I’ve had numerous requests to post the videos from my “Inside the Zappos Contact Center” presentation at the Contact Center Expo. I’m happy to do that. Below are the videos I featured.

Holiday Helpers

This video shows the fierce commitment to giving customers the very best experience and the spirit of cooperation of employees that makes the amazing customer experience possible.

 

 

 

What WOW Means to Zappos Employees

I stressed to my audience that WOW couldn’t be just a buzz word or flavor of the month, it had to be a real and consistent commitment. This video shows what WOW means to Zappos employees.

 

 

Core Value of the Month Award

Zappos takes very good care of its employees. This award “ceremony” is the perfect example of that.

 

 

For help with creating the very best customer experience within your organization, check out my customer service keynote speaking and consulting offerings at http://www.MyraGolden.com.


Inside the Zappos Contact Center

03/21/2011
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On Wednesday, March 23, 2011, I will be speaking at the Contact Center Expo in Nashville. I’m very excited about my presentation because I will be giving an in-depth profile of a company that I personally love; a company literally famous for customer service: Zappos. I have studied the Zappos service culture and contact center for more than two years and I’ve isolated the 5 keys that have made Zappos one of the most envied service companies in the world.   

  • Key 1: Live and Deliver WOW

 

  • Key 2: Focus on the Customer Experience as the #1 Priority

 

  • Key 3: Make Emotional Connections with Customers

 

  • Key 4: Treat Employees Very Well

 

  • Key 5: Surprise and Delight    

 

For the reference of my attendees and for sharing with my readers, I am posting the slides from my “Inside the Zappos Contact Center.” Learn. Enjoy. Share.


Zappos Only Hires People Who Are Passionate About Customer Service

03/16/2011
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Zappos is about the very best customer service and that starts with hiring the very best people. Watch this interview as Zappos CEO, Tony Hsieh talks about the Zappos Customer Service Culture.


Make “WOW” a Part of Your Culture (Whoa, Nellie! Have We Got A Surprise For You!)

11/16/2010
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Last summer I ordered a pair of running shoes from Zappos.com. Shipping is always on the house at Zappos when you go with standard shipping. That’s a big WOW for me and it’s one of the reasons I frequently order shoes for me and my family from Zappos. A couple of hours after I ordered my running shoes, I got the following email:

Whoa, Nellie! Have We Got A Surprise For You!

Hello Myra!

Although you originally ordered Standard Shipping, we’re upgrading the shipping time frame for your order. It will ship out today, so you’ll get it even faster than we originally promised! It’s kind of like we waved our magic wand!

Please note that this is being done at no additional cost to you. It’s our way of saying thanks for being our customer.

We hope this has brightened your day a little! Thanks for shopping at Zappos.com!

With Love,
The Zappos Customer Loyalty Team

Whoa, Nellie! is right. That email made my day. And at 10:16am the next morning, I went for a run in my new running shoes.

 Zappos is all about customer service. The company’s toll-free number is prominently displayed on every single web page. Live people answer their phones…24 hours a day. All products come with a 365-day return policy. (You read that right.) The company regularly invests in surprise and delight to keep customers like me smiling when we get such perks as overnight shipping for free.

Take a look at this video that I show in my customer service workshops. It’s a behind–the-scenes look at what WOW means to Zappos’ employees. After you watch the video, think about how you might put WOW into your organization.

 

Learn how to create a culture for WOWing your customers…check out our customer service onsite training and customer service elearning.


Zappos lessons: Building a Customer-Focused Culture

04/22/2010
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    I work with companies that are serious about delighting and keeping customers. My blog includes thoughts, articles, videos, and even rants about customer service. Thanks for stopping by. :)

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